Dare to Be Different, Strive for Better

At SKG, we’re passionate about redefining wellness.

We turn the impossible into possible — driven by the belief that everyone deserves to feel younger and healthier.

Because for every health challenge, there's a better answer.

SKG Five Core Pillars of Health

Massage Technology

Fitness

Health Devices

Wellness Living

Personal Wellness

SKG was founded in 2007.

Since then, we’ve established companies in Singapore, the United States, the Netherlands, and China.

Today, our products reach over 50 countries and regions, achieving a truly global presence.

Global Market Coverage

United States, Canada, Peru, Australia, New Zealand, Japan, South Korea, Indonesia, Vietnam, Thailand, the Philippines, Singapore, India, , Saudi Arabia, Hungary, Malaysia...

As a leader in the health technology industry, we put customers first and drive progress through innovation. Guided by our brand DNA — "Dare to Be Different, Strive for Better" — we are redefining the industry with intelligent, forward-thinking products.


We've pioneered entirely new solutions to meet unmet customer needs, creating health tech products that are not only effective, but also beautiful, practical, and part of daily life. Our journey to make life healthier continues — and we’re just getting started.

Mission


Empowering everyone to feel younger and healthier through technology.

Vision

SKG products are seen in cities across 100 countries worldwide, empowering everyone to live extraordinary lives.

DNA

Dare to Be Different, Strive for Better.

Core Values

Simplicity, Openness, Innovation

Brand Milestones

2024
  • Launched SKG Future Health Smart Manufacturing Base and unveiled proprietary Hybrid Massage System

  • Released first neck massager with 360° rotating flexible massage head

  • Secured strategic investment from Morgan Stanley
2023
  • Recognized as a “Shenzhen Postdoctoral Innovation Practice Base”

  • Launched SKG’s first negative pressure cupping-style neck massager

  • Certified as a “Guangdong Provincial Engineering Technology Research Center”
2021
  • Led the drafting of the industry standard for low-frequency massagers for home and similar use, recognized by People’s Daily

  • Invented SKG’s first massage belt, redefining the traditional form of lumbar massagers
2020
  • Achieved No.1 sales in the massager category on both Tmall and JD.com
2019
  • Relocated headquarters to Nanshan, Shenzhen

  • Established SKG Technology Research Institute

  • Ranked No.1 in annual massager sales industry-wide

  • Recognized as a National High-Tech Enterprise

  • Certified as a Guangdong Provincial Industrial Design Center
2018
  • Launched SKG’s first wearable portable cervical massager

  • Achieved peak market share of 68%

  • Held 10th Anniversary and Strategic Positioning Conference
  • 2024
  • 2023
  • 2021
  • 2020
  • 2019
  • 2018